Twitter

2009 – A Positively Tweet Year

Sometimes in your life you are fortunate to be at the right place at the right time and so it was for me on Twitter in 2009. I began tweeting in March ’08 to follow @claytonbell during the birth of his daughter Caroline. From the start I was amazed being able to share in the excitement of Caroline’s arrival.  The same same energy and excitement continues and is ignited almost daily in communicating with those whom I now count as some of my closest friends via Twitter: the #PositivePosse.

No coincidence, it is only divine intervention through innovation that brings the unique talents, creativity and personalities together that make up the PositivePosse. Interesting enough no one person ever said “let’s form the group” or let’s call ourselves the PositivePosse” or “let’s include so and so,” it was nuclear fusion social media style. Long before the introduction of Twitter lists, we formed global bonds of friendship and compassion beginning in early 2009. With friends connected from Sydney Australia, to Ontario, Canada, the PositivePosse is what I often refer to as the GlobalGreats. While there are numerous followers and many other great Twitter friends, allow me to highlight the original PositivePosse crew:

@Iconic88 and @Bridget_Cooks – Sydney, Australia: Our Chief Happiness Officer and The InternetChef. There are no finer folks to be first to start a new day on the planet than these two.

Global Greats

@nlupus – Minsk, Belarus: Sasha is a young, smart gent talented in technology and social media innovation.

@funkysteph – Luxembourg: Steph knows information technology; she shares and inspires with her communications daily.

@ph1lm – Cambridge, England: Phil is a great encourager with a caring heart, which is a great talent combined with his web development.

@juliarosien – Ontario, Canada: Julia is the epicenter of energy and combines it with fun. Julia is a talented and spirited communicator personally and professionally.

@stacijshelton – Akron, Ohio: Staci is the superstar of compassion and caring. She goes way beyond networking, she builds strong relationships. Twitter lights up when she logs on.

@aceconcierge – Wilmington, NC: Suzie recently moved from the NE to the North Carolina. She is a master at getting the task done; with a little jolt of java she will literally kick it up a notch. She brings a smile with the fun.

@CoachCharrise – South Bend, Indiana: A treasured friend and talented life coach. Charrise’s advice sets new heights and opens new opportunities continuously. She speaks and writes truth fearlessly.

@johnlusher – Roanoke, Virginia: John is a proven technology connector and social media strategist. He puts his heart into all he does.

@vincenthunt – Albany, Georgia: look up creativity in the dictionary you will find Vincent’s avatar. Innovative, thinker, visionary, collaborator, gentleman genius. He is and has an amazing spirit.

@jerry_cohen – New York, New York: Jerry is an attorney who is informed and innovative in a very positive way. He understands how the value of social media can be an asset to businesses and individuals.

@tkpleslie – Minneapolis, Minnesota: Leslie is a gifted writer and social media leader for the furniture industry. Her passion and talent is evident in every post.

@sandyguerriere – Wilmington, NC: author, photographer and writer, Sandy shares her talent in both her local and online community.

@bkmacdaddy – Tallahassee, FL: Brian knows how to bring social media communication to life. Multi-talented and works to get it right and sings too.

Log on just about any morning shortly after 5:00 am and you will see #PositivePosse sharing a cup of coffee and encouraging one another for the day ahead. Our friendships have meant business opportunities, collaboration, sharing, laughter, compassion and the start of life-long relationships. Much has been written about the power of social media but I sincerely doubt there is a better example of global communication and friendships than those forged through the #PositivePosse.

Our circle of friends continues to grow and include countless others whom we look forward to tweeting with on Twitter. No doubt these friends and the PositivePosse serve strong year ’round, which makes for a positively tweet year!

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Building Relationships – Virtually

Social Networking

Ever since I read Malcolm Gladwell’s The Tipping Point, I identified myself as a being a “connector.” As a connector, one of the great benefits of being actively engaged in social networking is the ever-present opportunity to link up with friends, both new and those with whom we have long-time trusted relationships.

Throughout 2009 I have been enjoying a growing camaraderie and close connection with a talented diverse group of fellow connectors via Twitter. Interestingly this group, now commonly known online as the #PositivePosse, was organized just like the venue it communicates in…virtually. No one person leads the group and no one person decided who else was going to be identified in the group – it all happened virtually, yet somewhat naturally. Relationships are being strengthened and solidified with every online post.

Shortly after 5:00 a.m. most every weekday mornings you will find the #PositivePosse gathering from all over the planet to start the day with encouragement and true compassion for one another. What is even more amazing is how our social networking entourage now includes visits, weekly calls, projects, business opportunities, fun, music, news, ideas, intel, insight, and inspiration that are shared among the entire group.

We cheer, laugh, work, think, recommend, refer, introduce and most of all we care for one another. True connectors don’t require a handshake or a hug to build and solidify relationships, we use compassion…it makes virtual relationships grow into valued friendships.

It Takes Two Baby…It Takes Two

It takes two baby…it takes two baby…to make a dream come true.

Motown legend, Marvin Gaye and Kim Weston recorded this hit back in late 1966. It has remained popular through remakes by Otis Redding & Carla Thomas in ’67 and by Rod Stewart & Tina Turner in ’90. The tune remains a classic today.

The lyrics may be truer than ever when you think about mixing social/new media channels with traditional media resources. This struck me right in the eye at a Starbucks shop in a Target store in Tallahassee recently.

Caught my attention.

Caught my attention.

As I was adding Half & Half to my tall Pike, I had an on-the-spot social media “aha moment.” Starbucks has successfully blended the use of traditional collateral material along with a strong integration of social media to get multiple messages to consumers. Innovative new methods of delivery mixed with traditional media resources have successfully reinforced their brand and message – why else would you find multiple Starbucks brochures in a Target store or see @Starbucks posting on Twitter, having a corporate presence on Facebook or posting commercials on YouTube.

Today there are too many folks with a personal computer who are claiming to be social media experts. The truth is that your brand identity benefits most from professional expertise and know-how of the optimal use of traditional media resources with new/social media channels. Two types of media combined to gain consumer attention; making a dream of delivering billions of cups of brand-name java into a household name. Like Marvin & Kim have been singing for decades…it takes two baby, it takes two, to make a dream come true.